Returning the Favor

I’m not big into car commercials, but whoever wrote the commercial for the new Cadillac was a genius.

Car commercials never stay in my head. But the line that says “The question is, when you turn your car on, does it return the favor?” has stuck in my mind for months now. Pure genius.  What is it about this statement? I have no idea. Really, its simple, clean, attractive.  And I’d say that’s saying something from a girl who doesn’t enjoy car commercials.